Scale Without the Overhead: Why Agencies are White-Labeling AI Assistants

Digital agencies are constantly looking for ways to add value to their clients without linearly increasing their own headcount. In 2026, the answer is simple: AI-as-a-Service. By offering customizable AI assistants as part of their package, agencies are creating "sticky" revenue and improving client results simultaneously.

Multiple Projects, One Dashboard

One of the biggest hurdles for agencies is management complexity. Fragly was built with multi-project support at its core. You can manage distinct AI assistants for fifty different clients from a single login, each with its own knowledge base, brand voice, and analytics tracking. This isolation ensures data security while providing you with a high-level view of performance across your entire portfolio.

Driving Tangible Results

When an agency can show a client that their new AI assistant handled 400 queries in its first month—queries that didn't require a human—it's an easy win. It proves immediate ROI and justifies the agency's retainer. Plus, by integrating with client CRMs via our webhooks, agencies can automate the entire lead-to-sale pipeline for their clients.

White-Label Ready

Your clients should see your brand, not ours. Our platform allows for deep visual customization, ensuring that the assistant feels like a native extension of the client's site, and a premium offering from your agency. It's about empowering your agency to offer state-of-the-art technology under your own banner.